50 best free marketing books pdf download

Marketing is a discipline that focuses on studying consumer behavior and the market. It involves analyzing how companies manage their commercial operations to attract, acquire, and retain customers by fulfilling their desires and needs, as well as fostering brand loyalty.

Market research and advertising are part of the process of promoting and selling goods and services, which is referred to as marketing.

Nowadays, marketing has become a crucial element in the growth strategy of every company and organization.

Even without realizing it, many businesses employ marketing techniques to promote themselves and increase sales of their offerings.

We’ve produced a list of the 50 top marketing books available in PDF format for free. Cover the best marketing books to help you improve your skills and stay current with the latest business trends and methods.

1. A Complete Guide to The Futures Market (Second Edition) by Jack D. Schwager and Mark Etzkorn

It is a comprehensive book that includes all the information you require to trade futures. It provides insights into market analysis, trading strategies, and risk management techniques. The book provides insightful advice for investors who want to diversify their portfolio with futures contracts as well as for both new and seasoned traders.

Download Here: The Futures Market (Second Edition)

2. Advanced Social Media Marketing Book by Tom Funk

The Advanced Social Media Marketing by Tom Funk is a comprehensive guide that explores advanced techniques and strategies for creating successful social media campaigns.

Download Here: Advanced Social Media Marketing Book

Read more: Definitive Social Media Marketing Guide 2023?

3. Affiliate Marketing Handbook by Harsh Agarwal

The book covers topics such as finding and recruiting affiliates, creating effective marketing materials, and analyzing campaign performance.

Download Here: Affiliate Marketing Handbook

Read more: What is Affiliate Marketing (Definition, Tips and Tricks)?

4. AI in Marketing, Sales and Service by Peter Gentsch

It is a thorough manual that looks at how artificial intelligence is being used in marketing.

To assist readers comprehend the potential advantages of AI in marketing, sales, and customer service, the book discusses subjects like machine learning, natural language processing, and predictive analytics.

Download Here: AI in Marketing, Sales and Service

5. Artificial Intelligence in Financial Markets by Christian L. Dunis & Peter W. Middleton & Andreas Karathanasopolous & Konstantinos Theofilatos (eds.)

Artificial Intelligence in Financial Markets edited by Christian L. Dunis, Peter W. Middleton, Andreas Karathanasopolous, and Konstantinos Theofilatos provides an in-depth exploration of how AI is transforming the financial markets. The book covers topics such as algorithmic trading, risk management, and fraud detection to help readers understand the potential benefits of AI in finance. It is a useful tool for financial professionals looking to use AI to their advantage and win market share.

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6. Beat the Market by Gerald Appel

Beat the Market by Gerald Appel is a classic book on technical analysis and stock market forecasting.

The book offers useful guidance for investors looking to boost their market performance and covers a variety of themes, such as trend analysis, momentum, and moving averages.

Everyone who wants to comprehend the intricacies of the stock market and create winning investment plans must read it.

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7. Best Digital Marketing Campaigns in the World by Damian Ryan and Calvin Jones

Best Digital Marketing Campaigns in the World by Damian Ryan and Calvin Jones is a collection of case studies that showcases the most innovative and effective digital marketing campaigns from around the globe. The book offers details on the strategies and techniques employed by top brands to succeed in the digital sphere. It is a priceless tool for marketers looking for ideas and helpful guidance on how to develop successful campaigns.

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8. Content Marketing: Think Like a Publisher – How to Use Content to Market Online and in Social Media by Rebecca Lieb

The thorough manual Content Marketing: Think Like a Publisher by Rebecca Lieb provides a practical method for developing and putting into action efficient content marketing strategy.

To assist readers in understanding the fundamental concepts of content marketing, the book includes chapters on content planning, creation, distribution, and measurement.

Download Here: Content Marketing: Think Like a Publisher by Rebecca Lieb

9. Data-Driven Marketing: The 15 Metrics Everyone in Marketing Should Know by Mark Jeffery

Data-Driven Marketing: The 15 Metrics Everyone in Marketing Should Know by Mark Jeffery is a practical guide that provides an overview of key metrics and analytics that every marketer should be familiar with.

The book provides readers with information on customer lifetime value, customer acquisition costs, and conversion rates to help them understand how data affects marketing decisions.

It is a useful tool for companies looking to maximize their marketing initiatives and increase sales.

Download Here: Data-Driven Marketing by Mark Jeffery

10. Digital marketing all-in-one for dummies by Stephanie Diamond

The comprehensive manual Digital Marketing All-in-One For Dummies by Stephanie Diamond covers every facet of digital marketing.

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11. Digital Marketing using Google Services by LocSea

A thorough manual for marketers and business owners wishing to use Google’s array of tools and platforms for effective online marketing campaigns is “Digital Marketing using Google Services” by LocSea. This book provides useful advice and tactics to help you make the most of your digital marketing initiatives and promote company growth, from Google AdWords and Analytics to SEO and social media.

Download Here: Digital Marketing using Google Services

12. Email Marketing by The Numbers by Chris Baggott & Ali Sales

A thorough overview of email marketing strategy and techniques based on data-driven insights can be found in “Email Marketing by the Numbers” by Chris Baggott and Ali Sales. This book offers a detailed process for enhancing email marketing to increase engagement, conversions, and income. To assist marketers in achieving measurable results with email marketing, the authors share their knowledge and practical examples.

Download Here: Email Marketing by The Numbers

13. eMarketing: The Essential Guide to Digital Marketing by Rob Stokes and the Minds of Quirk

All facets of online marketing are covered in eMarketing: The Essential Guide to Digital Marketing, from social media marketing and website design to email campaigns and search engine optimization. This book by Rob Stokes and the Minds of Quirk provides insightful analysis and helpful advice for anyone wishing to improve their digital marketing efforts.

Download Here: eMarketing: The Essential Guide to Digital Marketing

14. Epic Content Marketing by Pulizzi & Joe

“Epic Content Marketing” is a thorough manual for producing worthwhile content that draws in and keeps clients. The book teaches readers how to create interesting content, design a content marketing plan, and assess its efficacy. It was written by content marketing specialists Joe Pulizzi and Robert Rose. To assist organizations of all sizes in strengthening their content marketing initiatives, it provides helpful advice and examples of successful content marketing campaigns from the real world.

Download Here: Epic Content Marketing

15. Facebook Marketing All-in-One For Dummies (3rd Edition) by Andrea Vahl & John Haydon & Jan Zimmerman

Facebook Marketing All-in-One For Dummies (3rd Edition) is a thorough guide to mastering the world’s largest social media platform.

Written by social media experts Andrea Vahl, John Haydon, and Jan Zimmerman, this book covers everything from setting up a business page to creating effective ad campaigns and measuring your success.

Download Here: Facebook Marketing All-in-One For Dummies

16. Facebook Marketing: Leveraging Facebook’s Features for Your Marketing Campaigns by Brian Carter & Justin Levy

Facebook Marketing is a thorough guide for marketers trying to maximize their reach and engagement by utilizing Facebook’s capabilities.

The book, written by industry professionals Brian Carter and Justin Levy, covers everything from developing an appealing Facebook presence to employing advanced advertising strategies.

It provides useful tips, case studies, and best practices for developing successful Facebook marketing campaigns.

Download Here: Facebook Marketing: Leveraging Facebook’s Features for Your Marketing Campaigns

Read more: Facebook Marketing Free PDF Guide Download

17. Forex for Beginners by Adam Kritzer

Forex for Beginners by Adam Kritzer is a concise and practical guide to understanding the foundations of the foreign exchange market.

Currency pairs, trading strategies, and risk management measures are among the subjects covered in the book.

Kritzer’s simple writing style makes the subject understandable to readers of all levels of experience.

Download Here: Forex for Beginners

18. Fundamentals of Business Marketing Research by J David Lichtenthal & Richard E Plank & David A Reid

Fundamentals of Business Marketing Research by J David Lichtenthal, Richard E Plank, and David A Reid is a comprehensive guide to the principles of marketing research.

The book includes guidelines on how to create surveys, obtain data, and analyze results, as well as a realistic, step-by-step technique for conducting marketing research.

Download Here: Fundamentals of Business Marketing Research

19. Global Marketing by Johny Johansson

The detailed manual Global Marketing by Johnny Johansson examines the challenges of marketing on a worldwide scale.

The book offers an understanding of the cultural, political, and economic influences on international marketing techniques.

Download Here: Global Marketing

20. Growth Hacker Marketing by Ryan Holiday

The book Growth Hacker Marketing by Ryan Holiday examines how startups and businesses can experience quick growth through cutting-edge and nontraditional marketing techniques.

The book highlights the significance of innovation, experimentation, and data analysis in attaining success in the digital age, offering insightful advice for both business owners and marketers.

Download Here: Growth Hacker Marketing

21. Guerrilla Marketing by Jay Levinson & Jeannie Levinson

The best of marketing manual Guerrilla Marketing was written by Jay and Jeannie Levinson. It focuses on innovative, low-cost marketing strategies that small companies can employ to market their goods or services.

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22. LinkedIn for Business by Brian Carter

A thorough manual for professionals and company owners on how to use LinkedIn for their businesses is LinkedIn for Business by Brian Carter.

It offers tips on how to enhance a LinkedIn profile, grow a professional network, and use LinkedIn marketing to bring in prospects and close deals.

Download Here: LinkedIn for Business

23. The Market Masters by Kazanjian K.

The Market Masters is a book written by Kazanjian K. It explores the tactics and strategies used by some of the most successful investors in the world. The author shares insights from interviews with these market masters, providing readers with valuable lessons and inspiration for their own investment journeys.

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24. The Market Research in Practice by Paul Hague, Julia Cupman, Matthew Harrison, and Oliver Truman

The Market Research in Practice by Paul Hague, Julia Cupman, Matthew Harrison, and Oliver Truman is a comprehensive guide to conducting effective market research. This book covers everything from designing research projects to analyzing data and presenting findings. It includes real-world case studies and practical advice for marketers, researchers, and business owners.

Download Here: Market Research in Practice

25. Marketing 4.0 by Philip Kotler, Hermawan Kartajaya, and Iwan Setiawan

Marketing 4.0 is a book written by Philip Kotler, Hermawan Kartajaya, and Iwan Setiawan that explores the changing landscape of marketing in the digital age. It discusses the importance of engaging with customers through digital platforms, leveraging big data and analytics, and building a strong brand identity to succeed in today’s competitive market.

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26. Marketing Analytics by Mike Grigsby

Thorough reference that examines the field of marketing analytics and its importance in contemporary business is Marketing Analytics: A Practical Guide to Real Marketing Science by Mike Grigsby.

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27. Marketing Communications by Olujimi Kayode

The best book of Marketing Communication by Olujimi Kayode, available on bookboon.com, is a comprehensive guide that explores the fundamentals of marketing communication.

Its coverage of important subjects including branding, advertising, public relations, and digital marketing makes it a crucial tool for both professionals and students wishing to hone their marketing communication abilities.

Download Here: Marketing Communications

28. Marketing Strategy Masterclass by Paul Fifield

An in-depth examination of marketing strategy, including market analysis, segmentation, positioning, and marketing mix optimization, is provided by Paul Fifield’s Marketing Strategy Masterclass.

The interactive lectures, case studies, and debates used in the course are geared toward professionals looking to advance their marketing skills.

Participants will learn how to develop powerful marketing plans that promote company expansion.

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29. Marketing Transformation by Patricia Rossi and Nina Krey

Marketing Transformation – Marketing Practice in an Ever Changing World edited by Patricia Rossi and Nina Krey is a comprehensive guide to modern marketing practices.

The book includes contributions from leading marketing professionals and offers insights into the latest marketing trends and techniques.

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30. Mastering the Stock Market by John L. Person

Mastering the Stock Market by John L. Person is a comprehensive guide to understanding the complexities of the stock market.

It provides useful tips, techniques, and insights that traders and investors may use to navigate the market, spot lucrative opportunities, and control risks.

Download Here: Mastering the Stock Market

31. Niche Marketing for Coaches by Hannah McNamara

Niche Marketing for Coaches by Hannah McNamara is a comprehensive guide for coaches looking to establish themselves in a specialized market.

The book covers topics such as identifying a profitable niche, developing a unique coaching proposition, and creating a targeted marketing strategy.

It also includes case studies and practical exercises to help coaches put the concepts into practice.

Download Here: Niche Marketing for Coaches

32. No B.S. Guide to Direct Response Social Media Marketing by Dan S. Kennedy

A Straight Talking Guide to Direct Response For entrepreneurs and marketers wishing to use social media for direct response marketing, Social Media Marketing by Dan S. Kennedy is an easy-to-follow manual.

The book addresses issues including coming up with a social media plan, producing interesting material, and gauging outcomes.

Furthermore, it offers case studies and illustrations of social media efforts that were a success.

Download Here: No B.S. Guide to Direct Response Social Media Marketing

33. Predictive marketing by Ömer Artun, PhD Dominique Levin

A thorough manual for marketers wishing to use data and predictive analytics to enhance their marketing campaigns is Predictive Marketing by Ömer Artun and Dominique Levin.

Topics including data collection, machine learning, and client segmentation are covered in the book.

Case studies and real-world illustrations of effective predictive marketing techniques are also included.

Download Here: Predictive Marketing

34. Profitable Day and Swing Trading by Harry Boxer

Harry Boxer’s book Successful Day and Swing Trading is a helpful manual for traders who want to enhance their trading approaches and generate regular profits.

Technical analysis, chart patterns, and risk management are some of the subjects covered in the book.

Additionally, it offers trade examples from actual transactions as well as insights into Boxer’s methodology.

Download Here: Profitable Day and Swing Trading

35. Social Marketing to the Business Customer by Paul Gillin & Eric Schwartzman

Paul Gillin and Eric Schwartzman’s book Social Marketing to the Business Client serves as a manual for companies wishing to use social media for B2B marketing.

The book addresses issues like developing a social media strategy, finding and interacting with decision-makers, and evaluating outcomes.

Moreover, case studies and illustrations of productive B2B social media marketing are provided.

Download Here: Social Marketing to the Business Customer

36. Social Media Marketing by Evans, Dave.

Comprehensive manual Social Media Marketing by Evans, Dave is written for companies and marketers that want to use social media for marketing purposes.

The book includes chapters on designing a social media strategy, producing interesting material, and assessing outcomes.

Download Here: Social Media Marketing

37. Complete Guide to Article Writing by Naveed Saleh

Naveed Saleh’s The Complete Guide to Article Writing is a practical handbook for writers wanting to improve their article writing skills.

Topics covered in the book include brainstorming article ideas, researching and arranging information, and producing appealing articles. It also contains advice on how to edit and publish articles for both online and print mediums.

Download Here: Complete Guide to Article Writing

38. The New Rules of Marketing & PR by David Meerman Scott

Businesses and marketers seeking assistance navigating the quickly evolving digital marketing landscape should refer to David Meerman Scott’s book, The New Rules of Marketing & PR.

Influencer marketing, social media, and other issues are covered in the book. Case studies and real-world illustrations of effective marketing techniques are also included.

Download Here: The New Rules of Marketing & PR

39. The Power of Visual Storytelling by Ekaterina Walter & Jessica Gioglio

A manual for companies and marketers wishing to use visual storytelling for marketing is The Power of Visual Storytelling by Ekaterina Walter and Jessica Gioglio.

The principles of visual storytelling, producing eye-catching visual material, and applying visual storytelling across media are all covered in the book.

Case studies and real-world examples of effective visual storytelling initiatives are also included.

Download Here: The Power of Visual Storytelling

40. The rise of the platform marketer by Dempster & Craig & Lee & John

The principles of platform marketing, utilizing data and analytics, and developing successful digital marketing strategies are among the subjects covered in the book. Case studies and real-world illustrations of effective platform marketing initiatives are also included.

Download Here: The rise of the platform marketer

41. The Ultimate Guide to Affiliate Marketing by Charies Ngo

Anyone interested in learning more about affiliate marketing can read Charies Ngo’s book, The Ultimate Guide to Affiliate Marketing. The principles of affiliate marketing, identifying lucrative markets and offers, and developing successful affiliate campaigns are all covered in the book. Case studies and real-world illustrations of effective affiliate marketing techniques are also included.

Download Here: The Ultimate Guide to Affiliate Marketing

42. Timing the Market by Deborah Weir

Deborah Weir’s book Timing the Market is a resource for those who want to sharpen their market timing abilities. Technical analysis, market indicators, and risk management are some of the subjects covered in the book. Additionally, it offers insights into Weir’s method of market timing as well as helpful advice for doing so.

Download Here: Timing the Market

43. Total Relationship Marketing (Third Edition) by Evert Gummesson

Total Relationship Marketing by Evert Gummesson is a comprehensive guide to building long-term customer relationships through effective marketing strategies.

It also includes case studies and practical examples of successful relationship marketing campaigns.

The third edition includes updated content and new case studies.

Download Here: Total Relationship Marketing

44. Understanding Digital Marketing by Damian Ryan

The book Understanding Digital Marketing by Damian Ryan offers a thorough overview of digital marketing tactics.

Case studies and real-world examples of effective digital marketing initiatives are also included. Updated information and new case studies are included in the fourth edition.

Download Here: Understanding Digital Marketing

45. Visual Marketing by David Langton & Anita Campbell

Visual Marketing by David Langton and Anita Campbell is a guide to using visual elements in marketing to create effective communication and engagement with customers.

The book covers topics such as graphic design, video marketing, infographics, and visual storytelling.

It also includes case studies and practical examples of successful visual marketing campaigns.

Download Here: Visual Marketing

46. Your First Year in Network Marketing by Mark Yarnell and Rene Reid Yarnell

Building a successful network marketing firm might be aided by reading Your First Year in Network Marketing by Mark Yarnell and Rene Reid Yarnell. Finding prospects, assembling a team, and fostering successful leadership are all covered in the book. Insights and advice from seasoned network marketers are also included.

Download Here: Your First Year in Network Marketing

47. 100 Great Marketing Ideas by Jim Blythe

Jim Blythe’s book 100 Brilliant Marketing Ideas is a helpful resource for companies and marketers seeking for fresh marketing concepts. Topics including branding, advertising, promotions, and digital marketing are all covered in the book. It provides explanations for 100 original marketing concepts as well as advice on how to put them into practice. All sizes of enterprises should read the book.

Download Here: 100 Great Marketing Ideas

48. 30 Days To Internet Marketing Success by Joe Kumar

A step-by-step manual for beginners wishing to launch an internet business is 30 Days To Internet Marketing Success by Joe Kumar.

It provides daily tasks and projects that readers may use to put various marketing techniques into practice and test them.

Download Here: 30 Days To Internet Marketing

49. 101 Ways to Market Your Business by Andrew Griffiths

This is a practical guide for small business owners looking to market their businesses effectively. It includes 101 actionable marketing ideas with implementation tips and real-life examples of successful marketing campaigns. The book is suitable for businesses of all sizes.

Download Here: 101 Ways to Market Your Business

50. 85 Inspiring Ways to Market Your Small Business by Jackie Jarvis

85 Inspiring Ways to Market Your Small Business by Jackie Jarvis is a practical guide for small business owners looking to effectively market their business.

It includes 85 actionable marketing ideas with explanations and implementation tips. The book is suitable for small businesses on a tight budget.

Download Here: 85 Inspiring Ways to Market