As the World Cup cricket frenzy sweeps the nation, Domino’s Pizza Bangladesh has launched the ‘Box-এ হবে গর্জন’ campaign.
On the occasion of the biggest event in world cricket, Domino’s Pizza Bangladesh has created a special themed AR-integrated pizza box, which is expected to give cricket fans an extraordinary experience
The special box will contain a QR code, which when scanned will unlock AR filters designed for the World Cup. Thrilling visuals and vibrant colors will give fans the feel of a cricket stadium, which can further enhance their love for their favorite sport.
The AR filter will have a virtual decibel meter, which will surely increase the adrenaline of fans. Fans will scream or roar loudly into smartphones to achieve the highest score on the decibel meter and secure their spot on the leaderboard as a super fan.
The highest-scoring winners each day will receive special fan jerseys.
Domino’s believes that Bangladeshi cricket fans are also part of the cricket team, just like the twelfth man. So there is a 12 percent discount offer on online orders for all fans throughout this cricket season. Besides, there are three exclusive combos namely Domino’s Pizza ‘Cheeky Single’, ‘Quick Double’ and ‘It’s Maximum’, in which Tiger fans will get a discount of up to Tk 397. This offer and combo will be available at all 23 stores of the country’s largest pizza chain.
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Soumil Mehta, Managing Director (MD) of Jubilant Foodworks Bangladesh Limited expressed his excitement about the campaign saying, “Box-এ হবে গর্জন’ introduces cricket lovers in Bangladesh to a new experience to celebrate the craziness of cricket. Domino’s always wants to spread joy and excitement among customers. So what better way to combine World Cup madness with our delicious pizzas?
“Domino’s Pizza not only serves the people of Bangladesh with delicious pizza, but also introduces them to the latest technology. We started with the Ramadan campaign, innovated more with the Football World Cup and went further with the Cricket World Cup. With Domino’s, consumers are not just spectators, they are a part.”
