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Banglalink and bKash join forces for Nationwide Digital Adaptation

Banglalink and bKash join forces for Nationwide Digital Adaptation
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The collaboration between Banglalink and bKash marks a significant step toward enhancing digital services and connectivity for users across Bangladesh. By integrating a one-click payment option within the MyBL Super App, the partnership introduces bKash as the Preferred Payment Method, streamlining transactions for users.

At a formal launch event held at the Banglalink Head Office in Dhaka, Banglalink CEO Erik Aas and bKash CEO Kamal Quadir inaugurated this innovative service. The occasion witnessed the presence of key officials from both organizations, including Banglalink’s Chief Commercial Officer Upanga Dutta and bKash’s Chief Commercial Officer Ali Ahmmed.

This integration aims to simplify customers’ digital experiences by enabling swift, effortless, and secure payments with a single tap. Once bKash is set as the preferred payment method, users can make transactions without the need for repetitive OTP/PIN inputs, ensuring convenience through a simple digital consent tap from their bKash account.

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Erik Aas expressed Banglalink’s commitment to enhancing customer experiences by leveraging innovation, emphasizing the collaboration’s role in simplifying transactions for customers using bKash, ultimately elevating their digital journey.

Kamal Quadir highlighted the significance of innovative solutions in today’s digital landscape, emphasizing the one-click payment solution’s aim to simplify the lives of millions of users. He further emphasized that this integration would lead to more customer-centric services, providing convenience and flexibility in their digital lifestyles.

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The partnership between Banglalink and bKash, established in 2012, has already yielded diverse digital solutions. Features like the ‘Amar offer’ cater to Banglalink customers, offering personalized deals based on their usage. Moreover, the Auto Recharge feature on bKash allows automatic mobile recharges from the bKash wallet, ensuring seamless connectivity for users.

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