Puma, a world-renowned sports brand, started its business in Bangladesh with DBL, one of the leading garment and textile industries. After two and a half years, Puma’s business is expanding. DBL will soon open the brand’s second outlet on Dhanmondi Road No. 27.
DBL Group officially announced on Tuesday that DBL is working as a Pumar franchise partner in Bangladesh to give the people of the country the experience of an international sportswear brand. Currently, the 2,200-square-foot Puma outlet in Banani is one of the brand’s largest outlets in Southeast Asia. A new outlet is going to be inaugurated at Dhanmondi 27 to spread the idea of sports lifestyle. Touches of the Forever Faster slogan can be found everywhere in the outlet.
MA Jabbar, Managing Director, DBL Group, said, But this is not the end, but the beginning. We are hopeful that through the iconic flagship, we will be able to give our customers the experience of Puma’s best products. ‘
The Puma brand was founded in 1948 by a German named Rudolf Dazzler. They currently have businesses in more than 120 countries. Their number of employees is 14,300. Last year, 139 suppliers from 31 countries produced Puma products. About 35 percent of the brand’s footwear and other products are made in Vietnam and 26 percent in China. Bangladesh is the third-highest supplier of Puma (especially clothing) at 14 percent. In 2016 it was 13 percent.
Interestingly, Rudolf Dazzler and his older brother Adolf Dazzler founded the Dazzler Brothers Shoe Factory, a shoe-making company in 1920 in Herzgen, Germany. Their company is very popular.
Famous runner Jesse Owens used their shoes. The popular American athlete rose to international fame by winning gold medals in the 100m, 200m, long jump, and 400m relay at the 1936 Summer Olympics in Berlin. Such was the state of affairs at the Dazzler Brothers shoe factory.
