ShareTrip has become the first and only travel tech brand and the first startup in Bangladesh to receive the prestigious Superbrand status for the 2025-26 edition, a recognition given by invitation only to brands that demonstrate excellence, reliability, and strong consumer trust.
As the first true online travel agency (OTA) in Bangladesh, this recognition highlights both the company’s pioneering role in the travel industry and the promise of Bangladeshi startups in driving innovation across sectors.
Read more: Affordable ‘Akij Drinking Water’ launched in market
Since its inception, ShareTrip has transformed travel planning through user-friendly technology, seamless booking experiences, and transparency. It was also the first in Bangladesh to introduce AI-driven solutions for flight bookings, helping travellers find the most convenient and cost-effective options.
Building on this foundation, ShareTrip has extended the same trust, convenience, and reliability to other segments such as lifestyle and payments, with deep collaborations and a team that understands local consumer needs, creating bespoke solutions to improve everyday services.
The award was celebrated at a gala event at Le Méridien, attended by prominent industry experts, emphasising the achievement’s significance across sectors.
Read more: Karkuma Launches Innovative VegSpread with Real Vegetables & Fruit
Sadia Haque, CEO & Co-founder of ShareTrip, said: “Being recognised as a Superbrand is a proud moment for ShareTrip, the travel industry, and for Bangladesh as a whole. It is not only the first recognition for the travel sector but also the first time a startup in Bangladesh has achieved this honour. This milestone reflects the trust our customers place in us and proves the potential that homegrown startups have to drive the country’s growth. This recognition inspires us to continue innovating and to make travel planning simple, transparent, and enjoyable for everyone.”
This recognition cements ShareTrip’s leadership in travel technology and highlights its ongoing commitment to innovation, consumer trust, and delivering high-quality, tailored digital experiences.