AKIJBASHIR GROUP (Akij Biax Films Ltd.) is hiring Asst. Manager-Brand Marketing
AkijBashir Group is driven by innovation and a profound sense of purpose. Committed to excellence, they are continually transforming the world through cutting-edge technology and innovative products. With a dedicated team, they push boundaries and strive to create a brighter future. Akij Biax Films Ltd. (ABFL) is the only manufacturer of Biaxially-Oriented Polypropylene (BOPP), Biaxially Oriented Polyethylene Terephthalate (BOPET), and Cast Polypropylene (CPP) film in Bangladesh.
Responsibilities & Context
- Manage the brand portfolio, including product positioning, messaging, and visual identity
- Plan, execute, and optimize multi-channel marketing campaigns to enhance brand visibility and drive business growth
- Collaborate with creative, digital, and content teams to produce high-quality marketing assets
- Identify and pursue new business opportunities, partnerships, and collaborations that align with the brand’s strategic goals
- Lead a campaign of all New Product Development, Product Portfolio management and Market Launching Strategies Analyze brand positioning and consumer insights
- Translate brand elements into plans and go-to-market strategies Lead creative development to motivate the target audience to “take action”
- Establish performance specifications, cost and price parameters, market applications, and sales estimates
- Ensure the brand message is strong and consistent across all channels and marketing efforts (like events, email campaigns, web pages, and promotional material
Educational Requirements
- Master of Business Administration (MBA) in Brand Management, Bachelor of Business Administration (BBA) in Strategic Management
Experience
- 5 to 7 years
- The applicants should have experience in Group of Companies, Plastic/ Polymer Industry, Tiles/Ceramic, Steel
Additional Requirements
- Age at least 30 years
Skills & Expertise
- Brand Communication
- Brand Management
- Brand Promotion
- Excellent leadership and interpersonal skills
- MS Word/ Excel/ PowerPoint/ OneNote
- Sales & Marketing
Compensation & Other Benefits
- T/A, Mobile bill, Medical allowance, Provident fund, Gratuity
- Salary Review: Yearly
- Lunch Facilities: Partially Subsidize
- Festival Bonus: 2
Vacancy
01
Salary
Negotiable
Workplace
Work at office
Employment Status
Full Time
Job Location
Dhaka
Apply
To apply follow the link: https://rb.gy/fkw6ow and click “Apply Now”.
Deadline: 08 June 2024
