AKIJBASHIR GROUP is looking for Assistant / Deputy Manager – Brand Marketing
AkijBashir Group is driven by innovation and a profound sense of purpose. Committed to excellence, they are continually transforming the world through cutting-edge technology and innovative products. With a dedicated team, they push boundaries and strive to create a brighter future.
They are seeking a dynamic individual to take on the Lead role of Brand Marketing of Akij Biax Films Ltd- responsible for orchestrating a comprehensive array of initiatives aimed at driving product innovation, market penetration, and brand recognition.
Responsibilities & Context
- Lead a campaign of all New Product Development, Product Portfolio management and Market Launching Strategies
- Spearhead branding structure and positioning
- Analyze brand positioning and consumer insights
- Translate brand elements into plans and go-to-market strategies
- Lead creative development to motivate the target audience to “take action”
- Establish performance specifications, cost and price parameters, market applications, and sales estimates
- Measure and report the performance of all marketing campaigns, and assess ROI and KPIs
- Monitor market trends, research consumer markets, and competitors’ activities
- Monitor product distribution and consumer reactions
- Align the company around the brand’s direction, choices, and tactics
- Ensure the brand message is strong and consistent across all channels and marketing efforts (like events, email campaigns, web pages, and promotional material)
Educational Requirements
- Master of Business Administration (MBA) in Brand Management
Experience Required
- At least 3 years
- The applicants should have experience in Group of Companies, Plastic/ Polymer Industry, Sanitary ware, Tiles/Ceramic, Steel
Additional Requirements
- Age at least 30 years
- Coordinate sales, distribution and marketing efforts to boost brand awareness, purchase, and channel management
Skills & Expertise
- Brand Planning/ Development
- Budget Management
- Creative thinker and problem solver
- Customer Relationship Management
- Market Research and analysis
- Skilled in digital marketing
- Strategic Thinker
Compensation & Other Benefits
- Mobile bill, Medical allowance, Provident fund, Gratuity, T/A
- Lunch Facilities: Partially Subsidize
- Salary Review: Yearly
- Festival Bonus: 2
Employment Status
Full Time
Job Location
Dhaka
Vacancy
02
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To apply follow the link: https://t.ly/fiFaK and click “Apply Now”
Deadline: 13 May 2024