Assistant Brand Manager/ Brand Manager
PRAN Group
Vacancy
Not specific
Job Responsibilities
- Plan, strategies and execute marketing designs and activities to establish and maintain brand presence in the market.
- Define product strategies and road maps.
- Research and determine product weaknesses and areas to be modified.
- Develop sales tools and collateral’s.
- Develop effective product positioning in the market.
- Conduct competitive strategic analysis, consumer segmentation, and consumer insight development.
- Develop mid-term plan and financial analyses.
- Brief and train sales personnel.
- Launch and oversee advertising and media planning.
- Coordinate activities of specialists involved in the brand positioning of the products.
Employment Status
Full-time
Workplace
- Work at office
Educational Requirements
- BBA/ MBA (Major in Marketing) from any reputed University.
Experience Requirements
- 2 to 4 year(s)
- The applicants should have experience in the following area(s):
Brand Planning Development
Additional Requirements
- Both males and females are allowed to apply
- Proven working experience.
- Drive for results and leaderships skills.
- Excellent understanding of the full marketing mix.
- Highly creative with ability to think out of box.
- Experience in identifying target audiences and devising campaigns that engage, inform and motivate.
- Proven ability to develop brand and marketing strategies and effectively communicate recommendations to executive management.
- Strong analytical skills and data-driven thinking.
- Advanced communication and interpersonal skills.
- Up-to-date with latest trends and marketing best practices.
- Comfortable working with numbers, metrics and spreadsheets.
- Excellent command of the English language.
Job Location
Dhaka
Salary
- Negotiable
Compensation & Other Benefits
- Mobile bill
- Lunch Facilities: Partially Subsidize
- Salary Review: Yearly
- Festival Bonus: 2
