Bangladesh’s food and beverage industry is facing a new wave of transformation as market challenges, changing consumer behavior, and growing competition continue to test business leadership. The key question today is how brands and businesses can sustain themselves during disruption and still move forward toward expansion.
To explore this critical topic, Dr. Rafiuddin Ahmed, Professor, Department of Marketing & International Business, and Director, NSU Social Business Centre, North South University, will moderate the session titled “From Disruption to Expansion: Leadership Pathways for Food & Beverage Growth.”
Dr. Rafiuddin is one of Bangladesh’s most influential academic leaders in marketing education and business research. Under his guidance, students are not only learning marketing theory but also discovering practical approaches to business innovation, social impact creation, and entrepreneurial development.
The session will take place at the Maggi Presents Food & Beverage Marketing Fest 5.0 Powered by Bakeman’s & PUSTI in Association with Mojo, organized by Brand Practitioners Bangladesh, on October 11, 2025, at the Grand Ballroom, Renaissance Dhaka Gulshan Hotel.
This year’s theme, “Innovation Nourishes Growth,” will focus on how brands can introduce new products, respond to evolving consumer needs, apply technology for sustainable growth, and adopt smarter marketing strategies to stay competitive.
With 25+ experienced marketers, 8 insight and panel sessions, and over 300 professionals from across the industry, the fest will be a major opportunity for learning, sharing ideas, and networking.
Event Highlights:
- 8 Insight, Panel, and Keynote Sessions
- Real discussions on consumer behavior and product development
- Learning about new market trends and innovations
- Interaction with top marketing and business leaders
- Networking with media, agency, research, and corporate professionals
- Exclusive copy of CMO Bangladesh Magazine (3rd Issue)
- Snacks, goodie bags, and networking buffet dinner
Ticket Link: https://t.ly/YHj7a
Contact: 01911978292, 01711293248, 01711400187, 01711400185
