Grameenphone signs deal with Iconx Ltd
Grameenphone has recently signed an agreement with Iconx Ltd to provide its premium customers special privileges with Le Royal, the membership program of Le Méridien Dhaka.
Grameenphone’s loyalty program, GP Star, has announced a press release stating that its customers and employees are eligible for exclusive discounts on Le Royal membership, Le Meridien Dhaka, and selected privileged partners in Bangladesh.
The discounts include a 15% reduction on the annual price of Le Royal membership, a 50% discount at Le Meridien Dhaka, and up to 55% off at the selected partners.
Additionally, customers can win an exclusive co-branded card.
The signing ceremony for the agreement between GP Star and Iconx Ltd took place at Le Méridien Dhaka, with Farha Naz Zaman, head of Marketing and Premium Segment, Grameenphone, and Tasnuva Islam, director of Iconx Ltd, signing on behalf of their organizations.
GP Star aims to enhance the experience of its most loyal customers by providing them with exclusive privileges.
During the ceremony, Farha Naz Zaman, Head of Marketing and Premium Segment at Grameenphone, expressed her dedication to providing the best service and offers to the company’s loyal customers. She emphasized that Grameenphone is partnering with Le Royal, an upscale international hotel brand, as a lifestyle partner to offer premium privileges to its customers.
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Tasnuva Islam, Director of Iconx Ltd, stated that Le Royal is designed to provide the highest level of privileges to its members. She also mentioned that the partnership between GP Star and Le Royal creates a premium value for a common segment served by both brands.
