Green Dot Limited is hiring Senior Brand Executive
Green Dot Limited is a trusted name in water, household, office, wastewater, sewage, & effluent treatment.
Responsibilities & Context
The Senior Executive, Brand will assist the Brand Head in developing and executing brand strategies to drive growth and increase brand awareness. They will collaborate with cross-functional teams to support marketing initiatives, manage product portfolios, and analyze market trends. The Senior Executive, Brand will play a key role in executing marketing campaigns, managing budgets, and monitoring brand performance metrics.
- Assist Brand Head to develop brand strategies aligned with company objectives and target audience insights.
- Conduct market research and competitive analysis to identify trends and opportunities.
- Collaborate with the Brand Head to refine brand positioning and messaging.
- Assist in planning, executing, and evaluating marketing campaigns.
- Coordinate with internal and external stakeholders for campaign implementation.
- Monitor campaign performance and provide optimization recommendations.
- Manage the product portfolio, including launches and lifecycle management.
- Ensure product alignment with brand positioning and objectives.
- Assist to develop pricing strategies and promotional plans.
- Maintain brand consistency across all marketing materials and channels.
- Manage brand guidelines and ensure adherence to brand standards.
- Collaborate with design teams to create compelling brand assets.
- Analyze market trends, consumer behavior, and competitive landscape.
- Prepare regular reports summarizing brand performance and insights.
- Utilize data analytics tools to track key performance indicators.
- Assist in developing and managing marketing budgets.
- Monitor budget performance and recommend adjustments for optimization.
Educational Requirements
- Bachelor of Business Administration (BBA) in Marketing
- Master of Business Administration (MBA) in Marketing
Experience
- 3 to 4 years
Additional Requirements
- Age 28 to 35 years
Skills & Expertise
- Brand Planning/ Development
- Budgeting
- Creative thinker and problem solver
- Customer Relationship Management
- Market Research and analysis
- Skilled in digital marketing
- Strategic Thinker
Compensation & Other Benefits
- Mobile bill, Provident fund
- Lunch Facilities: Full Subsidize
- Salary Review: Yearly
- Festival Bonus: 2
Employment Status
Full Time
Job Location
Dhaka
Apply
To apply follow the link: https://rb.gy/cjkeyj and click “Apply Now”.
Deadline: 31 May 2024