A resounding triumph for financial innovation, IPDC EZ, the pioneering app developed by IPDC Finance, has emerged as the victor in the Fintech Innovation of the Year (NBFI) category at the prestigious Bangladesh Fintech Award 2023.
This category honors trailblazing technological applications that have a substantial impact on the product and service dimensions of Non-Banking Financial Institutions, according to an official press release.
In addition to its victory in the Fintech Innovation category, IPDC EZ was also recognized with an Honorable Mention in the Digital Lending category.
The award was presented to Mominul Islam, the Managing Director and CEO of IPDC Finance, by the esteemed Chief Guest Zunaid Ahmed Palak, the State Minister for Information and Communication Technology (ICT), during a recent award ceremony hosted at Radisson Blu Water Garden Hotel in Dhaka.
IPDC EZ has been lauded in the Fintech Innovation category for its transformative role in reshaping the consumer finance landscape and making a significant impact on planned purchases.
At the heart of IPDC EZ lies the groundbreaking ‘Buy Now, Pay Later’ concept. By offering a cardless 0% EMI facility, IPDC EZ empowers consumers to make essential purchases such as electronics, home appliances, furniture, and travel packages without the need for a credit card. This innovative approach has elevated living standards by providing access to crucial items and concurrently expanded IPDC’s customer base for their broader service offerings.
The Bangladesh Fintech Award recognizes initiatives that are propelling the financial sector towards inclusivity and modernization through fintech solutions. IPDC EZ stood out for its visionary response to a pressing market gap – the absence of an accessible and convenient financing option for planned purchases.
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Mominul Islam, the Managing Director & CEO of IPDC, expressed his sentiments, stating, “Technological innovation has always been at the core of IPDC’s efforts to uplift the living standards of our people. As Bangladesh moves towards becoming a ‘Smart Bangladesh,’ it is imperative that we align with this momentum by introducing relevant financial services.”
“This award is a testament to our dedication to redefine financial services and make a meaningful impact on the lives of Bangladesh’s population. IPDC EZ is more than just an app; it embodies a transformative idea that empowers households, fosters economic growth, and reshapes the consumer finance landscape. We are honored to receive this recognition and remain committed to driving positive change in the industry.”
Previously, IPDC Finance was acknowledged in the Bangladesh Fintech Award 2021 edition for their IPDC Dana platform, which significantly advanced financial inclusion for small retailers across the country.
