Disruptive by design, furniture brand ISHO has created sustainable living solutions over its four-year journey in Bangladesh.
From the beginning, ISHO has been committed to creating a delightful experience, introducing out-of-the-box craftsmanship that complements global standards and innovation, it said in a press release.
On its fourth anniversary, ISHO embarked on a new venture of expanding the art and culture sector of Bangladesh.
Launching ISHO Plat-forms https://plat-forms.com, a creation of ISHO, is a virtual space set to reinvent the discovery, appreciation, and acquisition of art.
It will serve as a platform for artists, curators, and art enthusiasts seeking visually appealing and captivating art.
Rayana Hossain, founder and managing director of ISHO, always aimed to unlock the potential of spaces and reinvent regular life with newfound modernity.
Her revolutionary vision has taken her projects to global heights.
ISHO Plat-forms, another radical venture of Rayana Hossain, will connect and cater to vibrant artists, art enthusiasts, and curators.
Overcoming geographical limitations, Plat-forms by ISHO is believed to create opportunities through virtual galleries, exhibitions, a digital marketplace, an interactive hub for idea sharing.
Rayana Hossain, founder & managing director of ISHO, said: “We are excited to introduce Plat-forms that encourage the rich cultural history of Bangladesh. ISHO Plat-forms is born out of our passion for art and the belief in its transformative power. Our mission is to democratize the art world, empowering artists to share their unique perspectives and foster a global community that appreciates and supports their creativity.”
ISHO, conceptualized in 2017, made an initial appearance in the market as an e-commerce D2C platform.
The ambition was to produce furniture that would appeal to new-age consumers who were seeking contemporary, modern, and minimalistic designs that were missing in the local marketplace.
ISHO’s innovative approach to design and quality was immediately recognized, and its popularity started to grow. In 2019, SHO’s first physical store was launched in Baridhara, Dhaka.
Later in 2022, ISHO launched its first experience center in Dhanmondi which was strategically designed to give a consultative experience to the customer to decorate their living spaces that encapsulate the brand’s design philosophy and aesthetic.
ISHO aims to bridge the gap between the demands of modern living and the availability of traditional-looking products in the market.
It is positioned as one of the top lifestyle brands in Bangladesh within a very short time span.
Now, ISHO has multiple stores and experience zone around the country.
New ideas and projects are being invited into the community to upgrade the lives of the community in every way possible.
Joining hands with international brands like Jaipur Rugs ISHO is simultaneously taking steps toward positive progression and celebrating shared heritage.
The designs of the collaboration featured “The Lalbagh Fort”, which is a part of the shared Mughal heritage between India and Bangladesh.
ISHO’s dedication to sustainability and innovation is visible in its initiatives to cut waste and encourage environmentally friendly behaviors — be it reducing waste in our rivers, reusing materials, or using sustainably sourced materials ISHO is determined to construct a circular economy in which the waste it produces is recycled.
ISHO’s journey of growth and innovation over the past four years is a testament to the brand’s commitment to quality, innovation, and sustainability.
With its success, Bangladesh’s furniture sector has undergone a radical change, and the nation is now recognized across the world as a center for the production of high-quality furniture.
Immerse yourself in the diverse and inspiring world of art with the ISHO Platform and redefine your living experience to global standards with ISHO’s wholesome collection.
Technology and creativity converged together, and ISHO is the ideal sphere to inspire and infuse character into your spaces.
