Lalamove is hiring Marketing Manager
Lalamove is an on-demand delivery technology company, operates in 11 markets across Asia and Latin America. They are seeking a high-caliber Marketing Manager based in Dhaka. The incumbent will be responsible for all aspects of marketing for awareness creation, customer acquisition, growth, and retention. As part of the Lalamove Bangladesh team, s/he will be leading the local marketing team and collaborate closely with the rest of local and regional stakeholders to achieve marketing excellence. If you are an experienced, self-motivated, and innovative marketer or growth manager, this could be the role for you.
Responsibilities
- Responsible for the marketing success in Bangladesh across full funnels
- Develop and implement brand introductory and marketing plans to drive awareness, user acquisition, growth and retention, as well as driver lead growth, and ultimately to achieve marketing KPIs such as first-time user, user base, driver lead growth, number of order, cost control (e.g. CAC) etc.
- Manage internal and external resources to ensure marketing & PR campaign to be rolled out as planned
- Drive channel performance optimization of Facebook Ads, Google Ads, network campaigns, etc.
- Derive actionable insights from marketing and product data and take prompt actions in optimization growth hacking through constant testing to uncover new marketing opportunities
- Oversee and grow marketing team department, constantly identity revenue and partnership opportunity
- To collaborate with Functional teams such as Functional Marketing, Platform Operations, Driver Operations, Product & Tech, Corporate Solution or any other appropriate functions as required
Required skills and experience
- 6+ years of working experience and a proven track record of success
- Prior experience in a marketing-related role in a tech company is a plus.
- Data-driven with proven experience deriving marketing opportunities and strategy through data analysis and working in an ROI-driven organization
- Proficient with marketing technology tools and able to turn marketing data into actionable insights
- Previous experience in acquisition, digital and offline marketing, CRM or other growth marketing related roles would be highly preferred
- Organized, meticulous, results-oriented, able to work under pressure and tight deadlines. Able to multitask and prioritize tasks in a fast-moving environment
- Team-player with start-up spirit and able to fit in a diversified and dynamic working environment
- Excellent command in written and spoken English
Employment Status
Full-time
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To apply follow the link https://t.ly/vcu7A and click “APPLY FOR THIS JOB” button.
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