Written by Content Desk, Brand Practitioners• November 22, 2023• 12:18 pm• Jobs

Meghna Group of Industries. hiring Management Trainee Officer-Brand

Meghna Group of Industries. hiring Management Trainee Officer-Brand (Hygiene & Stationery)

Meghna Group of Industries (MGI) is one of the largest conglomerates in Bangladesh. MGI produces tissues, stationery (pen, paper, pencil, sharpener, eraser, and scale), sanitary napkins, diapers, and baby wipes along with other products under the flagship brand named `Fresh”. MGI is searching highly motivated, proactive & energetic fresh talent for its stationery and hygiene category. The incumbent will report to the department head for the duties and responsibilities.

Job Responsibilities

Assist in executing comprehensive 360-degree marketing activities for Fresh Tissue, Fresh Stationery, Fresh Anonna Sanitary Napkin, Fresh Happy Nappy Pants Diaper, Fresh Happy Nappy Baby Wipes to achieve brand strategy objectives.
Collaborate with advertising and research agencies to execute brand activities.
Assist in managing digital marketing and social media platforms to promote the products and fortify the brand presence.
Collaborate with internal stakeholders to ensure alignment between brand initiatives and business objectives.
Assist in ensuring delivery of communication materials for BTL activities, participate and execute BTL activities such as Event, Outdoor, etc.
Maintain proper communication with dealers, retailers, sales teams, and agencies to ensure various promotional offers can reach everyone in the right way.
Conduct market research to stay informed about industry trends, customer preferences, and competitor activities by frequent market visits.
Assist in preparing branding budget & cost reports, brand awareness reports, and survey reports and submit to the reporting line head.

Educational Requirements

MBA in Marketing

Additional Requirements

Age at least 23 years
Excellent written and verbal communication skills to work with a wide variety of people every day.
Passion for creative thinking and writing will be an added advantage.
Good Microsoft Office (Excel, PowerPoint, Word) skills.