Nestlé Bangladesh wins 2 awards in Bangladesh brand forum
Nestlé Bangladesh has recently won two awards at the Bangladesh Brand Forum, a well-respected organization that provides the latest insights on marketing and branding.
The company received the Silver Award under the “Best Use of YouTube” category for their Nescafe Thematic Song campaign. The campaign was creatively intertwined with relevant songs, dramas, and most viewed songs on YouTube, with a simple voiceover added to the main song that played just before the relevant songs. This innovative approach proved to be successful.
In addition to the Silver Award, Nestlé Bangladesh also won the Bronze Award in the “Best Use of Display” category. With this innovative media buying strategy, people were able to see ads for MAGGI Soup, EVERYDAY Milk for Tea, and NESCAFE, even when it was raining outside. This clever approach enabled the company to reach their target audience in a unique and effective way, resulting in the recognition from the Bangladesh Brand Forum.
Overall, Nestlé Bangladesh’s innovative and creative approach to marketing and branding has been recognized and awarded by the Bangladesh Brand Forum, highlighting their dedication to excellence and commitment to delivering quality products and services to their customers.