Samuda Chemical Complex Limited is looking for Assistant Manager – Marketing & Brand Communication

Samuda Spec-Chem Limited (Adhesive & Glue Division) is seeking highly qualified, experienced and dynamic professionals to join its Brand and Marketing department. If you have the drive to excel in a competitive business landscape and possess impressive credentials, you are invited to apply.

Assist in planning and executing business campaigns/events. Assist Sales Head in managing different brand event plans and ensure roadmap development. Actively support data appreciation to understand service performance trends and customer behavior. Develop customer segment-wise communication strategy, communication effectiveness. Ensure testing, ideation, and plan for ATL, BTL, and Digital activities and communication. Keep up to date with market developments and analyzing customer insights as well as competitor strategies. Coordinate with Brand Partners, and business vertical teams to discuss, develop, update, and monitor communication activities as per the agreed campaign timeline. Ensure collecting monthly/weekly reports, creative delivery sign-off of business sales documents from Advertising Agency, in-house creative, and other relevant teams to prepare a weekly update report. Assist and participate in a broad range of research efforts, including surveys, analysis of secondary data, and qualitative methods to gain a deeper understanding of customers and key opinion formers. Support to build brand awareness and reach actual and potential target groups. Ensure all the communication efforts related to product marketing and brand activities are aligned with brand and company values.