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Stella becomes first sanitary ware brand in Bangladesh to earn Superbrands status

Stella becomes first sanitary ware brand in Bangladesh to earn Superbrands status_web_final
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Stella, a leading premium sanitary ware brand in Bangladesh, has been recognised as a Superbrand for the 2025–2026 cycle.

The announcement was made at the Superbrands Bangladesh gala held in Dhaka on 20 September 2025. With this honour, Stella becomes the first brand in the country’s sanitary ware industry to receive the accolade.

Superbrands, a global authority on brand excellence, selects winners based on reputation, consumer trust, and overall market impact. For 2025–2026, 49 brands from sectors including electronics, FMCG, paper, and ceramics were recognised, underscoring the award’s competitive nature.

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Stella, known for its Italian-inspired designs and European technology, markets itself as Bangladesh’s top premium sanitary ware brand. Its emphasis on aesthetics, durability, and comfort has reshaped consumer expectations in a market once focused mainly on functionality. The brand has also invested in experiential showrooms to enhance customer engagement.

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While Stella claims leadership in its category, the Superbrands recognition serves as independent validation of its brand equity and influence. Industry observers view the honour as a sign of the sanitary ware market’s growing emphasis on design, innovation, and consumer trust.

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