Unilever Bangladesh Limited (UBL), a prominent Fast-Moving Consumer Goods (FMCG) company, has reappointed actor and model Bidya Sinha Mim as the Brand Ambassador of Lux, a globally renowned brand of Unilever.
Bidya Sinha Mim previously served as Lux’s Brand Ambassador from 2016 to 2022. Nilushi Jayatileke, Personal Care Head of Unilever Bangladesh Ltd (UBL), and Bidya Sinha Mim signed the ambassadorship contract on October 19th at an event held at UBL’s corporate headquarters in Dhaka.
Nilushi Jayatileke expressed her pleasure at having Mim, one of Lux’s very own Superstars, continue as their Brand Ambassador. Bidya Sinha Mim also shared her sentiments, mentioning that Lux is a brand close to her heart, particularly because her journey in the media industry began with Lux Superstar.
Read more: Rajbari’s victory in Ispahani football tournament
Bidya Sinha Mim achieved recognition by winning ‘The Lux Channel i Superstar 2007.’ She has received accolades for her acting, notably for her role in the film “Amar Ache Jol,” directed by Humayun Ahmed. Since her crowning as Lux Superstar, Mim has gone on to star in numerous movies, dramas, and commercials, consistently showcasing her remarkable talent with each performance.
