Samsung Mobile wins Bangladesh Superbrands Award 2023-24 

Samsung Mobile has been recognized as a “Superbrand” by Superbrands Bangladesh for their cutting-edge innovations and unrelenting dedication.

According to a press release, Samsung Mobile is the most preferred brand among Bangladeshi consumers, having consistently ranked at the top of the charts for the past five years.

Superbrands Bangladesh evaluates and identifies the country’s leading brands, and publishes brand-related surveys and publications through their organization that has a presence in 90 countries.

A “Superbrand” offers consumers significant emotional or physical benefits compared to its competitors, which consumers recognize and are willing to pay a premium for. The Superbrands Bangladesh awards this title to brands for two consecutive years.

This is the first time the “Mobile Handset” category has been introduced in Bangladesh, and it is also the first time Samsung Mobile has won the prestigious title. As a result, Samsung Mobile will be the sole “Superbrand” in the category for the next two years.

Md Muyeedur Rahman, Head of MX Business of Samsung Bangladesh, accepted the award on behalf of Samsung Mobile. He stated that Samsung’s win was largely due to the unwavering support of their customers and team, and that they are committed to working towards a “Smart Bangladesh” by bringing innovative products to the market and providing a better customer experience.

Despite the difficulties faced by many industries and manufacturers in 2021, Samsung had a dynamic and successful year in 2022, continuing to grow and introduce groundbreaking handsets to cater to the diverse needs and preferences of all ages and groups of customers. The Galaxy Z series, Galaxy A series, and the latest flagship phones in the Galaxy S series were all highly sought after and made a big impact in the market.